Selecting the Right Label to Identify your Finished Product

Product identification labels are now viewed as a as a critical mechanism for maintaining compliance, ensuring brand consistency, improving operational efficiency, and supporting business growth. They are the final link between your company and key stakeholders including customers, consumers, care givers, patients, and regulators.

There are thousands of types of thermal labels, and not all are created equal. Each material features different attributes that enable it to be utilized in different environments. It is critical that the labels you utilize are not only readable and scannable when they leave your operation, but throughout the products safe and appropriate use and disposal.

This will reduce your risk of non-compliance to government and industry mandates. In this paper, Zebra provides guidance on how to select the optimal material to identify your product by reviewing thermal printing basics, identifying the key considerations you need to be mindful of and what to look for in a supplier.