Zebra Technologies to Share Key Player Insights from New England Patriots and LA Rams NFL Season

As "The Official On-Field Player-Tracking Provider" of the NFL, Zebra is supporting the league’s ongoing initiative of improving the way fans, teams and networks watch, coach, play and analyze the game using Zebra's Sports Solution real-time, revolutionary player-tracking system.

Pre-Super Bowl Press Conference also to Feature Statistics from Top Senior Bowl Performers

Zebra Technologies Corporation (NASDAQ: ZBRA), an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, will hold a press conference to showcase key data from this season.

Zebra® Sports Vice President of Business Development, John Pollard

As the “Official On-Field Player Tracking Provider” for the NFL, Zebra will be represented by Zebra® Sports Vice President of Business Development, John Pollard, who will take attendees inside the technology that tracks players and footballs to generate NextGenStats which has increased fan engagement with the NFL’s digital experience during the 2018 regular season.

This season also marks the first time all NFL teams had access to league-wide, 11-on-11 data following each game for a new level of advanced self-scouting and game strategy applications.

In previous seasons, NFL clubs only had access to their own tracking data following each game.

Pollard will share insights on the distribution of comprehensive in-game player tracking data to all NFL teams and highlights from the Reese’s Senior Bowl and practices leading up to the Jan. 26 game at Ladd-Peebles Stadium in Mobile, Alabama.

To enable the data collection, Zebra attaches RFID tags in player equipment and the football, transmitting real-time location data to receivers positioned around the stadium to gather metrics such as player speed, distance traveled, orientation and acceleration.

A growing number of NFL clubs - about one-third of the league - use Zebra’s practice solution (PDF) to capture player tracking information throughout the practice week over the course of the season.

As a global leader in location solutions, Zebra provides tracking technology for enterprises of all sizes in healthcare, retail, manufacturing, and transportation and logistics to deliver a performance edge to the front line of business.

WHEN: Tuesday, Jan. 29, 2019 – 3:45-4:45pm EST

WHERE: Super Bowl LIII Media Center, Georgia World Congress Center (Room A312), 285 Andrew Young International Blvd NW, Atlanta, GA 30313

CONTACT: Therese Van Ryne, Zebra Technologies, [email protected], (847) 370-2317

Location solutions that give your enterprise a definitive edge

Amazing Visibility for Actionable Insights

Get a competitive edge with location solutions that not only automatically sense the location of your assets and inventory, help improve the safety of your people and streamline your production line, but also allow you to ramp up productivity, boost efficiency and grow your business.

Magic Quadrant for Indoor Location Services, Worldwide

Zebra MotionWorks™ RTLS Solutions arms you with actionable insights so you can optimize your business at the performance edge.

With nearly 20 years of innovation in connected edge technologies and experience implementing a full range of hardware to capture data, including sensing, tagging and mobility products, Zebra's global reach includes a number of Fortune 500 companies that rely on us for real-time location systems and visibility solutions to deliver a competitive edge.

Zebra Technologies has been positioned as a Visionary in Gartner’s Magic Quadrant for Indoor Location Services, Worldwide (Jan 2018). Find out how we can provide insightful, successful solutions for your enterprise; Access the FREE Report Now

The best asset for tracking them

Now, manage every critical asset in your enterprise with Zebra MotionWorks Asset – and use the actionable insights it delivers to boost productivity and efficiency. Turn unprecedented visibility into smarter business decisions, and asset location into a huge asset. Because when you know where everything is, you can accomplish anything.

See Asset Solutions

Eyes on everything, everywhere

Manage material replenishment throughout your entire operation. Improve material handling efficiency and gain valuable insights from the data generated by this process with Zebra MotionWorks Material. Get the kind of reliable communication, accountability and measurability that ensures just in time delivery reduces downtime and positively impacts your bottom line.

See Material Solutions

Tracking that keeps your yard on track

Zebra MotionWorks Yard facilitates the continuous flow of material and goods between your transportation systems and distribution centers or manufacturing plants, increases gate transaction speed, improves switcher productivity and ensures the right trailer arrives at the right door, at the right time.

See Yard Solutions

Seeing all facets of the field and yours

For location solutions in the field of sports, Zebra MotionWorks is a proven winner as well. Enabling a trove of data that provides real-time insights, Zebra's player and ball-tracking technology is a legitimate game-changer. It is revolutionizing how staffs evaluate players, transforming the way coaches strategize and game plan.

See Sports Solutions

Smart retail starts with SmartLens

SmartLens for Retail turns your entire store into a smart store that automatically senses and records the location and movement of virtually everything in your retail store – merchandise, associates, shoppers, and assets – and turns that data into easy-to-read actionable intelligence that delivers real competitive advantage.

SmartLens For Retail

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Zebra offers technologies that give a virtual voice to an organization’s assets, people and transactions, enabling organizations to unlock greater business value. The company’s extensive portfolio of marking and printing technologies, including RFID and real-time location solutions, illuminates mission-critical information to help customers take smarter business actions.

View Zebra Technologies company profile


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