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Is Apple’s Supply Chain Really the No. 1? A Case Study

 
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Everything about Apple Inc is the talk of the town, for example, the new iPad, iPhone 5, Apple Map or even environmental and labor issues at its suppliers’ facilities.

Surprisingly, IT research firm Gartner ranks Apple Supply Chain as the best supply chain in the world for 3 years in a row.

Without a doubt, Apple Inc is the world leader in Innovation, Branding and Software Ecosystem. But, is Apple’s Supply Chain really the number 1?

This case study will show you the analysis of Apple’s Supply Chain core processes, challenging issues and complexities of its operations.

1) Apple’s Supply Chain Model
Information about Apple Supply Chain is a bit here, there and everywhere, it’s kinda tough to find the actual case study.

To the best of my knowledge, many business schools still use the case study “Apple Computer’s Supplier Hubs: A Tale of Three Cities” from Stanford University (1996).

View this flashback story.


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