The final mile portion of a shipment might not seem like a significant factor.
However, it stands out as the area of the most considerable risk and opportunity.
Doing final mile right can secure more repeat purchases and attract new customers through social media.
A misstep will be the final nail in the box, turning your shipment into your coffin.
Fortunately, changes within how shippers and carriers approach final mile will offer a way out.
While it might not seem like it provides a roadmap to a solution, it is important to note that the solution rests on technology.
However, it is impossible to assess the impact of such technology without first understanding the background of the final mile and its impact on customers, shippers, and carriers.
This white paper reviews the following Final Mile topics: