Demand sensing relies on the automation of analytics, machine learning, and real-time information to improve forecasting for a given facility, such as a retailer or warehouse.
Unlike traditional forecasting, its advantages lie in adjusting the forecast around the clock and enabling continuous improvement in inventory planning.
Unfortunately, failure to realize its benefits remains. Supply chain professionals need to understand why and how to overcome such challenges through efficiency in dock scheduling.
Since demand sensing is a process affecting the flow of inbound freight, limited visibility remains its most significant hurdle. Thus, the hurdles of visibility are a direct influence on the value of demand sensing. Challenges with visibility include:
Take added note of the final challenge; limited visibility results in low ability to respond to disruption and uncertainty. The problem only grows worse as product lifecycles shrink.
A successful demand sensing program leverages both internal and external data sources to derive the most accurate, near-future model possible.
As explained by Logility, “some appropriate data sources for collecting data in a demand sensing program include sales orders, campaigns and promotions, new production introductions, POS data from the field, economic trends, competitive tactics, consumer behavioral changes, and weather-related information.” Collecting data across the spectrum ensures the most accurate forecast, but it holds added value beyond simple inventory management.
For example, demand sensing improves procurement processes, helping your organization realize when reordering is necessary for advancement. Moreover, such information is valuable to suppliers. Since suppliers have long held power in procurement, demand sensing provides a means to manage inbound freight better, yielding benefits for both parts, explains Logiwa.
The steps to increase efficiency in dock scheduling and management lie in gaining control over your facility’s inbound and outbound processes.
A few tips for improving efficiency include:
Demand sensing is analytics-based, real-time forecasting. But like all forecasting capabilities, it is only as valuable as the ability to change operations and respond to the issues at hand.
In this case, demand sensing means your dock needs to have the flexibility to scale operations and avoid disruptions.
Fortunately, implementing a dock scheduling software that enables efficiency in dock scheduling will go a long way in truly maximizing the value of demand sensing.
Find out more about how your organization can take advantage of such software by scheduling a demo with C3 Solutions online today.
Related Article: Why Automation in Retail Supply Chains Requires Improving Dock Scheduling Capabilities
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