Necessity being the mother of invention, today’s white-hot competitive business environment is putting companies’ feet to the fire in the battle for market share.
The challenge, then, complicated by shrinking profit margins, is to devise strategies to be a player in the marketplace, establish competitive advantages, drive more sales, and increase profits.
An effective strategy is to implement a reverse logistics solution that capitalizes on the synergies between the provider and the customer. Sure, the reverse logistics provider is looking for the right fit. But the customer can’t afford to simply opt for a standard “out of the box” solution for processing goods at the lowest operating cost.
The optimal provider uses its consultative expertise to develop the best solution and its operational expertise to cost-effectively execute the solution. The value of the solution manifests itself in the net of all operating costs and recoveries generated as well as “soft” benefits such as increased sales, store compliance, and the enabling of green programs.
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