Creating Customer Centric Supply Chains

The Age of the Empowered Consumer
We’ve entered a new age - the age of the empowered consumer. In this new environment, there are new expectations and operational requirements of enterprise businesses that deliver - such as package and parcel services and restaurant chains - that must be met in order to stay competitive.

In a nutshell, this means that customers expect to have the power to pick and choose items on their own, as well as have full visibility over every stage of the supply chain - including delivery.

Driving these changes were two main forces that have revolutionized logistics and customer expectations respectively.

Creating a Customer Centric Supply chain can be a tricky thing, especially since it’s a departure from the “tradition” supply chain model.

While each business has its own operational needs, there are a few concepts that are relatively universal.

• How Uber and Amazon changed the game
• 3 keys to creating competitive advantage
• Leveraging technology to engage customers
• Creating a customer centric supply chain
• 5 characteristics of a customer centric supply chain