Transportation Management for a Transformed World

Even before the stunning transformation that began in 2020 — and continues today — the transportation industry was already being upended by a move toward omni-channel. As shoppers have gained increasing flexibility and increasing power over retailers, the same-day and next-day delivery markets have exploded. And their growth is projected to continue.

Over the past few years, same-day and next-day fulfillment have become more than just a “retail” issue, as industry lines have blurred and traditional manufacturers have begun to invest in direct-to-consumer selling.

Today, as consumers and industrial buyers alike have shifted to online purchasing modes, shippers have been placed under extraordinary pressure to offer fast, flexible delivery via multiple modes and to respond in real time when something goes wrong. And, of course, every decision must be made with profitability and sustainability in mind.

While challenging, the past several years have only been the most recent phase of a complete transportation revolution.