Building a Platform for Transportation Optimization at Anheuser-Busch

In this case study we examine how Blue Yonder’s transportation management platform helps Anheuser Busch plan in real time across this complex network, supporting always-on, proactive, data-driven transportation management.

Founded over 160 years ago, Anheuser-Busch owns and operates more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants employing more than 19,000 people. Its products include Budweiser, Bud Light, Michelob ULTRA, Stella Artois and a range of regional brands.

Business Challenge:

Anheuser-Busch was challenged to strategically orchestrate transportation needs across its production plants, warehouses and verticals such as metal container manufacturing facilities. The company struggled to manage transportation demand and delivery across this complex network using an outdated technology solution.

Results:

  • With Blue Yonder’s transportation management platform, Anheuser-Busch can quantify savings and opportunities, balance service-level and cost tradeoffs, and prioritize execution across its complicated network of verticals.
  • The company can evaluate network-wide performance in real-time, troubleshoot disruptions and optimize asset utilization. Eventually Anheuser-Busch will build machine learning capabilities that will translate into better and better results over time.
  • Anheuser-Busch benefits from Blue Yonder’s advanced capacity planning, routing, mode, container and service-level optimization. In the future, artificial intelligence capabilities will allow automated execution and re-planning as conditions change.

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