Best Practices for Optimizing Your Digital Freight Matching Platform

Digital Freight Matching

Over the past decade, sourcing of freight capacity has grown in the use of technologies to simplify and accelerate the process.

One term being adopted to cover this category of technologies is digital freight matching (DFM).

DFM platforms aim to match Shipper demand (the need to transport a product) with Carrier supply (truck capacity) via digital (web- or mobile-based) platforms, usually in the form of apps.

As a supplier of DFM technology, PostBidShip has a unique perspective to share its insights observed from years of platform operation.

The purpose of this white paper is to provide best practices for optimizing the use of a DFM platform in several key areas:

• Posting lead times to maximize market response
• Maximizing efficiency through transparent freight bidding
• Selecting whether to secure capacity using “private” or “public” markets