Keynote: Supply Chain Digital Transformation

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Keynote: Supply Chain Digital Transformation:
Springing Forward or Spinning in Circles?

Results of 28th Annual Study of Logistics & Transportation Trends

Digitalization of logistics and supply chain operations involves a host of technologies that offer the promise of a connected network that has access to real-time, end-to-end visibility. Yet, when characterizing their company’s digital transformation efforts, respondents to Logistics Management’s recently conducted “Study of Logistics and Transportation Trends” suggest there’s been a general shift toward firms opting to follow instead of taking a leadership role.

Given the number of available and emerging digital solutions capable of transforming and improving our operations, why are many firms still spinning their wheels instead of driving forward? Our Virtual Summit keynote speakers set out to answer this question by sharing the findings of this year’s survey and then offer logistics and supply chain professions tips for kicking their digital transformation into overdrive.

Attendees will better understand:

  • The three factors driving digital transformation: performance, strategy, visibility
  • What elements are holding most firms back from executing a digital strategy
  • How to play a role in charting and kick-starting your digital direction

Presented by

Moderator

Michael Levans, Group Editorial Director, Supply Chain Group, Peerless Media LLC

Speakers
Mary C. Holcomb, Ph.D., Professor, University of Tennessee
Christopher A. Boone, Ph.D., Assistant Professor, Mississippi State University
Karl B. Manrodt, Ph.D., Professor, Georgia College and State University



About SMC3

SMC3
SMC³ is the one-stop knowledge hub for less than truckload technology, data and education. The API-powered SMC³ Platform delivers unrivaled LTL analytical capabilities and shipment visibility data. Best known for its trusted CzarLite®, RateWare® and CarrierConnect® rating and transit solutions, SMC3 also delivers industry leading direct-to-carrier LTL APIs.

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About Avetta

Avetta
Avetta provides a cloud-based supply chain risk management and commercial marketplace platform. Our global solution is uniquely designed to connect the world’s leading organizations with qualified suppliers, driving sustainable growth. We build trustworthy bonds through responsive technology and human insight. Our process is collaborative. Our global reach is complemented by our local expertise.

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www.avetta.com
       


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