State of Green Business Report 2014

The challenge for sustainable business is to identify growth models that result in reduced environmental impact.

Each year, we hold up a mirror to the world of business and sustainability to take an accounting of how well it is, or isn’t, doing.

In this, our seventh annual State of Green Business report, we continue that effort, in partnership with Trucost, a leading research firm focusing on natural capital and sustainability metrics.

As you’ll see, the results are decidedly mixed. As the data shows, corporate environmental progress seems to have stalled.

This year’s report includes the launch of the Natural Capital Leaders Index, the first-ever assessment of which companies are doing the best at decoupling environmental impact from economic growth. We believe that this will become a new standard for assessing which companies are truly leaders in sustainability. As you’ll see, the list doesn’t necessarily include the “usual suspects.” We are excited to put this out there and look forward to your comments.

As in past years, we include the Top Trends for the coming year— some of the key story lines we’ll be following and which we encourage you to track. And we’ve embedded short video clips throughout, to bring you voices of some of the leaders in the field.


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