Precise Cross-Belt Sortation: Unlocking Efficient E-Commerce Distribution

In the burgeoning e-commerce market, speedy delivery and diverse offerings are customer expectations, and the ability to deliver these via a seamless customer experience will increasingly separate leaders from laggards.

In the pursuit of fast-paced e-commerce distribution, accuracy = speed.

The convergence of technology and commerce continues to be a major trend in global economies.

eMarketer projected worldwide e-commerce to surpass $1.6 trillion in 2015, with China and the U.S. leading the way.

Successful companies have consistently demonstrated the ability to meet high customer service expectations through every step of the sales cycle.

Jeffrey B. Graves, president of supply chain specialist Sedlak Management Consultants Inc., cites many facets to the customer experience, including a wide selection of products, mobile-site ordering capability, order accuracy, fast and free delivery, and free returns.

Graves observes, “In e-commerce, the distribution center provides much of the customer experience.”

Fulfillment operations and their material handling partners must therefore continuously innovate to provide a seamless shopping experience.

This mandate comes with challenges.

Fulfillment operations play a central role, with accuracy being a mandate and ultimate enabler of success.

Dynamic discharge compensation (DDC) has a proven 99.99 percent divert accuracy and offers retailers a decisive competitive advantage.

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