“Vision Picking” in the Warehouse - Augmented Reality in Logistics

The next big wave of change in the logistics industry might just come in the form of Augmented Reality technology.


DHL has successfully carried out a pilot project testing smart glasses and augmented reality in a warehouse in the Netherlands.

In cooperation with DHL customer Ricoh and wearable computing solutions expert Ubimax, the technology was used to implement ‘vision picking’ in warehousing operations.

Staff was guided through the warehouse by graphics displayed on the smart glass to speed up the picking process and reduce errors.

The pilot proved that augmented reality offers added value to logistics and resulted in a 25 percent efficiency increase during the picking process.

“Vision picking enables hands free order picking and greatly increases productivity. The technology significantly supports our staff and brings exciting value to our customers.” says Jan-Willem De Jong, Business Unit Director Technology, DHL Supply Chain, Benelux.

“However, this is just the first step in our innovation journey as we believe augmented reality will become relevant for even more supply chain areas”, he said.

Jan-Willem De Jong

“This is just the first step in our innovation journey as we believe augmented reality will become relevant for even more supply chain areas”Jan-Willem De Jong, Business Unit Director Technology, DHL

Benefits and limitations of the technology
The pilot’s objective was to gain insights on the technology’s benefits and limitations.

For three weeks, warehouse staff in Bergen op Zoom was equipped with head mounted displays such as Google Glass and VuzixM100.

The displays showed the respective task information during the picking process, including aisle, product location and quantity.

Overall, 10 order pickers used the equipment and picked more than 20,000 items, fulfilling 9,000 orders within the given time frame.

As a result, staff was able to operate much faster and error free. Currently DHL and Ricoh are jointly evaluating the roll-out of the solution.

“We are always looking to further improve our processes with new technologies and we were happy to have DHL as our innovation partner for the pilot project”, says Pieter-Jelle van Dijk, Director Operations, Ricoh EMEA.

In June 2014, DHL’s Trend Research team issued a trend report called “Augmented Reality in Logistics”, which describes best practices and promising use cases.

In addition to vision picking in warehousing operations, the report also illustrates how operations during transportation, last mile delivery and value-added services could be improved by augmented reality applications.

For the near future, DHL is looking forward to explore the economic feasibility of augmented reality in additional areas and is open for collaboration with further partners.

Augmented Reality in Logistics
Changing the way we see logistics – a DHL perspective

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DHL Supply Chain, the Americas leader in contract logistics and part of Deutsche Post DHL Group, creates competitive advantage for customers through customized logistics solutions based on globally standardized warehousing, transportation and integrated services components. DHL Supply Chain brings sector expertise, global scale and local knowledge to design and manage supply chains from raw materials and manufacturing to finished goods delivery and return services.



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