LeBron on Leadership

LeBron James is a leader on the court, at home and within his foundation, in this video he talks about what makes him an effective business leader and how others can learn from his on and off court experience.


Business Insider's US Editor-in-Chief Alyson Shontell recently sat down with LeBron James to talk about life after winning the NBA Finals.

Now that the season is over, James has been pursuing a lot outside basketball.

In his hometown of Akron, Ohio, he created the LeBron James Family Foundation and has pledged to give students there four-year college scholarships.

In addition to the work in his community, James is laying the groundwork to become a billionaire businessman.

He is the first athlete to receive a lifetime contract with Nike and he recently signed a three-year NBA contract for about $100 million.

James also cofounded a distributed-media company for athletes called Uninterrupted.

Read LeBron James: Why I'm endorsing Hillary Clinton

Warner Bros. and Turner Sports invested $15.8 million in LeBron James' multimedia platform for athletes called Uninterrupted, which until now was basically a series of online video testimonials for James and some of his peers.

Uninterrupted is expanding its content across all platforms, including through go90, a new mobile application.

5 Leadership Lessons From LeBron James
At 31, LeBron’s been in the NBA for 13 seasons. He’s an elder statesmen among 20-somethings, using the hard lessons he’s learned to shape his younger teammates into a winning unit. And this is where we can take cues from LeBron and apply them to our careers.

1. It’s not over 'til it’s over
After Cleveland lost Game 1 and failed to regain their form in Game 2, sports analysts told us to stick a fork in the Cavs. So, imagine the baggage they carried into Game 7: Cleveland’s drought of pro sports championships, the assumption the Warriors would cap their record-breaking season with a win and the steep climb of coming back from 1-3 that had never been done before. It would’ve been easy for LeBron to let those thoughts infect his resolve. But nothing silences critics better than success, and LeBron used what the doubters said to push harder to prove them wrong.

If your business is attracting critiques and commentary, it means you’ve achieved a certain stature. Instead of wasting energy on them, shut down the critics by sticking to your principles and following through on your plans.

2. Tap into a personal passion
Being a Cleveland native son infused LeBron’s return to the city and quest for a Cavs title with extra meaning. LeBron had tasted championship victory in Miami, but you can tell this win is extra-special. LeBron felt real empathy for poor Cleveland fans and their city’s curse of having no professional sports champs since 1964. He invited all of the attention and pressure on himself by promising Cleveland he’d bring the trophy home. In business, it’s also important to have a mission that gives your work purpose and reminds you who’s counting on you to deliver.

3. Recognize when to change your game plan
Cleveland’s Game 7 win has been called the most unlikely comeback the NBA has ever seen.” but they reviewed their playbook and came up with a Game 7 strategy that righted the ship. As CEO of a startup, I know first-hand how important it is to be able to solve problems, act quickly, and shift your company’s direction in response to changing conditions. Past performance is no guarantee of future success, as the Warriors found out.

4. You can’t do it alone
No matter how dominant you are, without reliable teammates you will not reach ambitious goals. LeBron was named MVP, but Mr. Fourth Quarter Kyrie Irving is being widely hailed as a Game 7 hero. In fact, LeBron had Irving on his mind when he considered returning to Cleveland. he recognized Kyrie’s talent and potential, and knew he’d need to assemble a tight, productive unit if he were to make good on his promise of NBA glory. It’s the same in the workplace. Individual strengths need to add up to more than the sum of their parts.

5. Have a vision for your legacy
Each step in your journey should ultimately align with your goal. When LeBron shared his decision to return to the Cavs, people were understandably skeptical. Some considered his motives dubious, but those Miami Heat wins weren’t enough. LeBron had a bigger vision of what he hoped to accomplish and wouldn’t be satisfied without winning it all for Cleveland.

Business leaders need a long view for themselves and their companies as well. The route may shift along the way, but without a clear North Star guiding your path, you’re unlikely to reach your ultimate destination.

Source: Entrepreneur

Commitment, grit, passion, perseverance, the ability to overcome adversity, sacrifice for the greater good of the team, luck, realization of talent, and redemption, all crucial lessons in leadership.

Related Article: Kobe Bryant and Jeff Stibel Unveil $100 Million Media, Technology, and Data Venture Capital Fund


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