Why Demand for Color Labeling in the Supply Chain is on the Rise

In today’s global supply chain, the colors used in labeling can be just as communicative and as important as the words or the label data.

It’s no longer just important to show a pretty label on a finished product – demand for color labeling has moved beyond finished goods and businesses are beginning to see the importance of using color labeling throughout the entire supply chain.

The need to support color label printing is becoming more prevalent across all industries in order to meet evolving customer and corporate branding requirements.

Also, new government regulations, which require the use of color, are leading businesses to completely overhaul the way they identify and label products. These evolving mandates are further driving investments in color labeling.

With these impending changes it’s becoming increasingly important to have a solution in place that allows companies to quickly and easily add color to their labels and adjust to shifting circumstances.

Therefore, as customers’ demands change companies must evolve their labeling strategies right alongside their products and processes to avoid any disruptions in their supply chain.

Enterprise Labeling Solutions that support color label printing in an automated fashion have proven to be indispensable for doing business in today’s global supply chain.

Implementing an Enterprise Labeling approach, which offers the power and flexibility to support complex, global and high volume labeling, allows firms to quickly and easily create color labels to improve usability and brand recognition and most important safety - all without the effort, cost and waste associated with using pre-printed stock.