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Trends and Strategies in Logistics and Supply Chain Management

Embracing Global Logistics Complexity to Drive Market Advantage. By Robert Handfield, Frank Straube, Hans-Christian Pfohl, Andreas Wieland




Over 20 years ago BVL initiated an effort to conduct research on logistics trends, and their impact on the global logistics environment.

Over time, this study became an increasingly reliable source of information for the review of current planning priorities, future strategic plans, benchmarking, gap analysis, and a basis for dialogue and discussion in the logistics community.

As Germany’s logistics sector expanded globally, the study has once again continued to expand its boundaries to consider global trends and strategies that fall outside the European Union boundaries.

Organizations today are expanding their reach into North America, South America, Asia, Eastern Europe and Africa. At the same time, new e-commerce channels have emerged, omni-channel customer requirements have developed, the technological landscape has shifted, and regulatory controls have continually increased. With this growth in the complexity of global logistics, BVL has assembled a global team to undertake this current study on trends and strategies in the logistics sector.

The title of the new study, Embracing Global Logistics Complexity to Drive Market Advantage, reflects the core themes we found in the study. The results point to the fact that leading companies are embracing the complexity associated with their growing logistics boundaries, and are deploying strategies designed to monitor, respond, and manage this complexity. These insights were derived by a survey using responses from 1757 individuals.

The survey was translated into English, German, Portuguese, Russian, and Chinese, and run with the cooperation of the leading logistics and supply chain organizations in the world. The results were analyzed, and combined with interviews from over 60 senior logistics and supply chain executives at global organizations in India, the U.S., China, Germany, France, the UK, the Netherlands, and Brazil.

Together, these results provide a compelling set of insights that we believe you will find to be fascinating, and which we are sure will drive engaging dialogue and discussion amongst you and your logistics colleagues and leaders.


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