Automotive 2020: Clarity Beyond The Chaos

The automotive ecosystem is in the midst of significant change, with increasing challenges in consumer demands, technology development, globalization, integration and collaboration.

A new era is rapidly approaching in which the very definition of personal mobility will change. Multi-modal transportation will become increasingly common, and intelligent vehicles will cater to diverse consumer needs for information, environmental responsibility and safety.

Automotive companies are racing to develop new business models to help them maintain responsible growth. In this dynamic new age, we believe, a focus on the development of compelling personal mobility solutions, retail transformation, global execution and extensive partnering will be the keys to success in 2020.

Rarely has an industry confronted the magnitude of multi-dimensional change the automotive industry faces today. Credited for providing the foundation for economic transformation of the developed world a century ago, and well under way to bringing mobility and prosperity to the developing world today, the industry finds itself simultaneously coveted for the employment and investment it attracts and disparaged for its perceived lack of environmental responsibility.

As it races toward 2020, the industry must learn to effectively manage the global resources it has put in place, respond to increasing demands for environmental accountability and use the technology at its disposal to transform the way it develops products and goes to market.

Indeed, the underlying and surrounding ecosystem of the industry is in a state of flux.

Automakers, along with their partners, must respond to the changing dynamics of how automobiles will be manufactured, purchased, distributed and serviced. Consumers are becoming more empowered and sophisticated.

Their wants and needs are evolving at an exponential pace. Basic transportation will no longer suffice, as consumers look to a comprehensive mobility experience.