Package InSight Company Profile

Company Information
640 S. Main Street, Suite 202
Greenville, South Carolina, 29601
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Package InSight uses research and technology to quantify shelf impact and consumer appeal; helping you make important packaging decisions. Our shelf impact studies reveal how well products and packaging stand out within a product category. Our performance studies help others understand the benefit of your materials and processes and how they impact the bottom line or provide an increase in attention, appeal, and purchase decisions.


Emotional Response to Protective Packaging
This study clearly illustrates that packaging has an impact on consumer perception and human emotion, even more telling is the impact that damage…


Package InSight in the News

Facial Movement Analysis Reveals How Consumers Respond To Various Protective Packaging
Breakthrough research using facial movement analysis reveals significant differences in how consumers respond emotionally to various protective packaging types and what impact it has on product perception and lifetime customer value.

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Package InSight
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APS Standard
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