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Company: Forrester Research

Forrester Research is one of the most influential research and advisory firms in the world. We work with business and technology leaders to develop customer-obsessed strategies that drive growth. Forrester’s unique insights are grounded in annual surveys of more than 500,000 consumers and business leaders worldwide, rigorous and objective methodologies, and the shared wisdom of our most innovative clients. Through proprietary research, data, custom consulting, exclusive executive peer groups, and events, the Forrester experience is about a singular and powerful purpose: to challenge the thinking of our clients to help them lead change in their organizations.

Forrester Research Resources

In this study, Forrester conducted an online survey 352 midmarket B2B eCommerce decision-makers, supplemented with three in-depth interviews to evaluate the state of eCommerce at midmarket B2B firms in the US, EMEA, and Australia.

Forrester Research in the News

With the number of online shoppers expected to reach 270 million by 2020 - driven largely by the popularity of mobile devices - retailers need to rethink their ecommerce strategies in order to keep up. (June 07, 2017)

According to a Forrester study, the U.S. B2B e-commerce is projected to grow from $780 billion in 2015 to $1.13 trillion by 2020, and companies that adopt a customer-centric approach to business are poised to capitalize on the ecommerce growth opportunity. (November 21, 2016)

Best Practices
The maturation of multi-channel distribution has put added pressure on all major modes of freight transportation, with “Just-in-time” and “just-in-case” strategies now having to meet the “just do it” demands created by today’s highly impatient consumer. (March 11, 2016)

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Forrester Research on the Web

Forrester Research Reports 2017 Third-Quarter Financial Results
Unisys can help your business solve the most critical of challenges in your missions with innovative research
Analysts & Coverage Areas. Leverage our analysts' subject-matter expertise and deep understanding of your professional role. Our analysts work with you to create ...
Read Forrester Consulting whitepaper, it explores the disruption occurring in T&E today and how financial leaders are responding.
I'm Managing Partner at gPress, a marketing, publishing, research and education consultancy. Previously, I held senior marketing and research management ...
Do you know Gartner replaced the term ECM with Content Services? Download the New Gartner Magic Quadrant for Content Services Platforms, 2017 Report. Compare the ...
Learn why OpenText is named a leader in The Forrester Wave™: Digital Asset Management For Customer Experience, Q3 2016. Download the report.
Forrester Announces Cybersecurity Incident Involving ... CAMBRIDGE, Mass., Oct. 6, 2017 /PRNewswire/ -- Forrester Research, Inc. (Nasdaq: FORR ...
Customer experience management company providing mystery shopping, customer satisfaction surveys, contact center services, social media analysis, audits, analytics ...
Read the Q2 2017 Forrester Wave™ that names OpenText a leader in Enterprise Content Management Transactional Content Services and Business Content Services.
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