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Supply Chain

Need for Speed: Becoming Faster Through Supply Chain Transformation

By digitizing the global supply chain and leveraging collaboration, automation, analytics, and achieving flexibility, a robust and comprehensive GTM platform creates value by providing speed-to-market to stay on pace with the fast fashion manufacturers. By Joe Gabro

Speed-to-market has become the top market pressure for retailers.

There are a few companies in the apparel industry that are turning heads with their transformative process changes.

What can other industries or consumer packaged goods (CPG) manufacturers learn from the “fast fashion” leaders like H&M, Uniqlo, and Zara who are able to go from concept to shelf in weeks?

Attaining raw speed requires an overhaul of your supply chain.

To truly match the clock speed of modern fashion, companies must achieve supply chain transformation through flexibility, control tower management, and data analytics.

To stay ahead of the pack, decision makers need to be sure they are implementing advanced technology solutions a core set of capabilities that can’t be found in point solutions or every solution provider touting end-to-end competencies.

Speed is only one factor

The example set by these forerunners of rapid product development demonstrates the importance of more than just lightning lead times.

Their entire business models are oriented around agility; always looking for new trends and creating shortened design-to-build cycles that can respond rapidly.

Amber Road's eBook, Fast, Faster, Fastest: Learning from the Fast Fashion Groundbreakers, highlights trends in the fast fashion industry and the transformations companies must undergo to become more agile, including:

  • Streamlining the design cycle
  • Maintaining end-to-end visibility into all phases of the lifecycle
  • Consolidating data for collaboration
  • Leveraging data analytics

Related: Moving at the Speed of Trade: Customs Filing Simplified

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1 Comments (displaying chronologically) Post a comment
Posted by rcoates  on  08/01  at  06:04 PM

Speeding the time to market is a very important component of the decision to reshore production. The closer you are to your market, the faster you can deliver. But there is more than that. You also are closer when you need to make engineering changes, visit a supplier or address quality issues and recalls. There is cost to be extracted from the equation when you are close to production sites. We assist manufacturers bringing operations back to the US through our research and coaching and TCO analysis. Please visit us

Rosemary Coates, Executive Director, Reshoring Institute

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