Logistics of the Holiday Season
The Holiday Season is a time when consumer demand can make or break a business. This year, Holiday sales are expected to represent approximately 19.2% of the retail industry's annual sales of $3.2 trillion.
Aside from professionals in the logistics industry, few people will probably put any thought into how their beloved products find their way onto shelves. But without logistics, your Holiday gifts would never reach their intended recipients.
The average consumer planned to spend $804.42 for Gifts—up nearly 5% over last year’s actual $767.27.
Let’s explore how logistics plays an important role in our Holiday Season.
Related: FedEx, UPS Prepare for a Better Holiday Season
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